Wednesday, July 22, 2009

Fizzopolis #2: Dr. Pepper

I took some time to look at the coolers today in my local market to refresh my memory of the brands of soda (or pop) available. Not much has seemed to change since I was a kid. Different flavors of the same ol' soda.

Today in the arena is an old gladiator we've all grown up with:

I didn't get thirsty, but it's a classy display.

Found two especially interesting pieces here:

This app is for building things out of Dr. Pepper 12 pack cases in a isometric tetris setting. I wasnt sure what to build so I checked out the gallery.

Smart and sexy with a simple scrubber that allows for X, Y, and Z viewing.

There's also an Augmented Reality portion to this, where you can see your creation in full 3D. AR is enjoying a bit of an underground buzz right now. I'm guessing every agency has some cool renegade digital creatives trying to pitch an AR concept.

The second piece is a driving game to coincide with their Camaro give-away.

I'm gonna make a list at some point of the best tailor-made games I've seen so far, and this one will be in the top 5. Not for gameplay, but for concept. You drive the camaro through a google-maps generated satellite view. The best part is that you can supply your own route and race the Camaro through that. Great combo thinking and could've been it's own site...


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Grey Matters

I'm a Digital ACD in Advertising land. I have been in love with the internet for over 10 years now. And I have a Red Bull problem. There I said it.

I travel around different industries every week or so and look for interesting and tasty interactive bits. I hope to make this a place for ad folk to keep up to date. And I just enjoy the spelunk.

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"There is a creative solution for everything."

"Sometimes, to be successful with Social Media, don't start a conversation. Start an argument."

"This is no longer the Age of Information, it's the Age of Opinion."

"The work that comes out of an Agency is the result of not going crazy while doing it."

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