Wednesday, July 29, 2009

Shampoo #1: Redken

The word Shampoo doesn't make any sense. "Sham" is "something that is not what it purports to be" and "poo" is..well. Put the two words together and it's a product you use to wash your hair.

I will admit that this is the first time I've ever surfed a shampoo site. You might be sitting there judging me, but I am not ashamed.

The first brand into the shower is Redken:

If you missed the lower half of the page - Redken is on Facebook. I'm going to make an assumption here, most shampoo sites will have input from Experts, How-to's on the latest styles, and Fashion do's and don'ts. Here are a few things that might set Redken apart from those other shampoo sites.

Do you have hair? Do you want to set up a hair profile on Redken?

This guy will walk you through the steps to figuring out what your hair needs to be the best it can be. He is an "Education Artistic Director" for Redken. Odd grammar aside, there are a lot of video bits strung together here. Might be more effective to make this piece your Masthead instead of hiding it in a section.

You can also visit the Redken news-room of sorts:

The Hair Files are also featured on the Redken channel on Youtube. 100k+ views.

I didn't find a game..but I did find a widget!

Finding a widget is like undressing someone you've just brought home and finding a small stubby tail sprouting from the small of their back.


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Grey Matters

I'm a Digital ACD in Advertising land. I have been in love with the internet for over 10 years now. And I have a Red Bull problem. There I said it.

I travel around different industries every week or so and look for interesting and tasty interactive bits. I hope to make this a place for ad folk to keep up to date. And I just enjoy the spelunk.

Brain Pieces from Me

"There is a creative solution for everything."

"Sometimes, to be successful with Social Media, don't start a conversation. Start an argument."

"This is no longer the Age of Information, it's the Age of Opinion."

"The work that comes out of an Agency is the result of not going crazy while doing it."

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