Sonic advertised in my neighborhood for what seemed like years before actually building a location nearby. At that point I was gibbering saliva monkey banging my head on the tv every time one of their commercials came on. There is some sort of evil genius at work here.
The Sonic site further proves this theory.
The homepage is a full-screen gallery of visitor uploaded photos of themselves enjoying Sonic. You can tag the photos, search them, or upload a library of your own. Did I say homepage..my bad....every page on the site uses one of these photos as the background.
On monday I mentioned the Taco Bell 4th meal skits, and how Taco Bell didn't bring those to life on the web. Sonic created a whole section around the two guys from their spots. These two give you Sonic 101 lessons, and are just as entertaining in these skits as in the commercials.
The menu section is a full-screen display as well that you explore with your mouse. If you've been to Sonic you know the menu's are rather big, so this a fair representation of what you'd expect when you visit.
From start to finish this site ties in the Sonic advertising, the feeling of being there, and all info you'd need.
/.muha.\
Tuesday, May 19, 2009
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Grey Matters
I'm a Digital ACD in Advertising land. I have been in love with the internet for over 10 years now. And I have a Red Bull problem. There I said it.
I travel around different industries every week or so and look for interesting and tasty interactive bits. I hope to make this a place for ad folk to keep up to date. And I just enjoy the spelunk.
I travel around different industries every week or so and look for interesting and tasty interactive bits. I hope to make this a place for ad folk to keep up to date. And I just enjoy the spelunk.
Brain Pieces from Me
"There is a creative solution for everything."
"Sometimes, to be successful with Social Media, don't start a conversation. Start an argument."
"This is no longer the Age of Information, it's the Age of Opinion."
"The work that comes out of an Agency is the result of not going crazy while doing it."
"Sometimes, to be successful with Social Media, don't start a conversation. Start an argument."
"This is no longer the Age of Information, it's the Age of Opinion."
"The work that comes out of an Agency is the result of not going crazy while doing it."
Blog Archive
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2009
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May
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- Bier #2: Blue Moon Brewing
- Bier #1: Heinekin Draught Keg
- Fast Food #5: Chicken Dances and Frosty Posses
- Fast Food #4: BK
- Fast Food #3: Sonic
- Fast Food #2: McDonalds
- Fast Food #1: Taco Bell
- Brain Vacation
- Fashion Armor #5: Lacoste
- Fashion Armor #4: Giorgio Armani
- Fashion Armor #3: Dolce & Gabbana (with a Reserved...
- Fashion Armor #2: Adidas
- Fashion Armor #1: Diesel
- Silver Screen #5: Monsters vs. Aliens
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May
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